Content for social media

We had an afternoon to make basketball player D Rose famous in London. He's a legend in the US but little known in the UK. The idea was complete with inspirational posters, carry-on cards and a photo exhibit for the area's community centre (please see below). 
This project picked up 7 Cannes Lions (2 Golds, 2 Silvers and 3 Bronzes), Gold at the One Show and the GP and 5 Golds at the British Creative Circle.

Case study

Photo exhibit below - Photographer: Adam Hinton
2014 World Cup
I lead and won the global adidas pitch for the 2014 World Cup. We worked with four different offices: London, Brasil, Amsterdam and Los Angeles. Here's the creative theme I personally wrote for it — all the work adidas did around the world for the 2014 World Cup came from these four words.

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