This was a wonderful project to be part of. Thanks to Giles Montgomery and Christine Jones, and to Holly McNish who wrote and read the poem. And finally to Amanda Blue for lending her eye to shoot it. We had many sessions in the edit suite to get to the right rhythm, guided by the beat of the words.
All the effort was crowned with a silver at the Clio's, a Cannes Bronze Lion and a Gold Lion for the radio ad.